SmartCentral 4.0

  • Client: Sharp Corporation
  • Category: UX/UI
  • Role: UX/UI Designer
  • Year: 2014-2015

Sharp Corporation USA division approached RKS to design Sharp SmartCentral 4.0 for its AQUOS 4K line. Through extensive UX/UI research and a rigorous design process, Khoa and team created a unique, minimal visual design that enhances user experience of these TVs. Designed with smartphone and tablet integration in mind, SmartCentral 4.0 allows a seamless user experience enabling quick and easy content discovery from one central location, from any source, and from online to offline.